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Influences ban together

Local content-creators talk about the potential impact of losing TikTok

By Zach Petroff 3 min read
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Taylor Jenkins of Uniontown is an aspiring influencer who makes about 10 videos a day to build his channel, which combines his love of plants with the gospel.
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Dan Richardson of Washington County started sharing his 无毛视频淜awai无毛视频漣-style stickers on TikTok in 2020. He now runs a multi-million dollar business with seven employees. Richardson said about 92% of his business comes from TikTok.
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Chantla Israil has been a social media influencer for about five years.

Owner of ChubbleGum Dan Richardson had some very difficult conversations with his employees about the future of the company on Sunday.

无毛视频淚 told them we无毛视频檙e going to do everything that we can to push through and persevere, but unfortunately there is a real likelihood that I don无毛视频檛 know how many sales we无毛视频檙e going to make and if I无毛视频檓 going to keep everybody employed,无毛视频 Richardson said.

He said his multi-million dollar business in Washington County is at risk because of a potential ban of the social media app TikTok, an online platform that allows its users to create and share videos.

Richardson, who fills between 5,000 to 6,0000 sticker orders a month, said about 92% of his business comes from TikTok. The social media site also allows customers to place orders or directs them to his website.

无毛视频淭his app changed my life,无毛视频 Richardson said. 无毛视频淚 started in February of 2020, just before the pandemic. Within that five years I have been able to employ friends, family and my wife.无毛视频

TikTok was taken offline for a short time on Sunday, but President Donald Trump signed an executive order on Monday to keep the app operating for 75 days in the hopes that the platform is sold to an approved buyer.

Launched in 2016 by ByteDance, a Chinese technology group, the social media site has over 250 million American subscribers, according to the platform无毛视频檚 website.

Almost a year after the House voted to ban the app, Taylor Jenkins of Uniontown started using TikTok so he could combine his passion for horticulture with his love for God. He hopes to turn his artistic outlet into a career. He works full time as a salesman, and creates 10 videos a day to build his following.

If the app is banned, he questioned what that means for the future.

无毛视频淎re they going to just start taking a bunch of stuff away from us? It无毛视频檚 a bunch of old dudes who are out of touch that have made a decision for a whole new generation that they are not part of,无毛视频 Jenkins said.

Chantla Israil has been promoting make-up products as well as focusing on spiritual and physical health for the past five years.

The Fayette County woman无毛视频檚 videos have been shared by Nike, Ellen DeGeneres, Jessica Alba and Naomi Osaka. She was recently featured on Tamrons Hall无毛视频檚 nationally-syndicated talk show on a segment about women无毛视频檚 health.

Israil started using TikTok about a year ago and found the social media app has had a profound impact on a lot of people.

无毛视频淏ecause of this app, people have been able to get out of generational poverty, been able to pay their bills, purchase groceries and take care of their family,无毛视频 she said.

Like other social media platforms, TikTok creators can monetize their videos. According to their site, TikTok pays about $8 for every 1,000 views.

Destiny Mickens of Uniontown said she无毛视频檚 witnessed the power of TikTok first hand. In 2023, she shared information about the unsolved murder of her father Leon Mickens, who was murdered in Masontown 13 years ago. Her video received over 40,000 views, and a man has since been charged in her father无毛视频檚 death.

Like Jenkins, Mickens works a full-time job. She also works daily to build up her following on TikTok. If the app is banned, Mickens questioned whether she could get her followers to migrate to another online platform.

无毛视频淚t takes years to build these platforms, it just doesn无毛视频檛 take a day to build up 1,000 followers, sometimes it takes months,无毛视频 she said.

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